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Industry Insights

This section provides independent, insider commentary on what’s happening in the global tyre industry and why it matters to Australian motorists. Drawing on real experience across manufacturing, retail, and sustainability, we break down trends, pricing pressures, new technologies, and market changes that directly influence the tyres you buy and the prices you pay.

tyre production world map key visual

Brand and technology matters more than country of origin. Most drivers never check where their tyres are made, but some drivers won't buy tyres made in China. Modern tyre manufacturing is now truly global and we explain how tyre brands manufacture worldwide and why technology matters more ...